Livvy Dunne joins Jake Paul’s men’s grooming brand, W, as partner: ‘Starting your day with a win is great’

Salma October 23, 2024

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Livvy Dunne discusses her partnership with Jake Paul’s men’s care brand, W, ahead of her boxing match against Mike Tyson.

Livvy Dunne first met Jake Paul at Michael Rubin’s white party in the Hamptons over the Fourth of July weekend. Little did they know that would be the beginning of a special relationship.

The pair announced Wednesday that the LSU gymnast has joined Paul as a partner of the “W” boxer-care brand that launched in June.

“I’m very happy. I think it’s a good match between me and the other people in the team – we call ourselves the Avengers – but my main followers match Jake very well, and my audience loves sports. So I feel like it’s right, and I’m very happy to be it’s a partner,” Dunne said in a recent interview with FOX Business.

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Livvy Dunne is engaged to Jake Paul. (Fox Stories)

Dunne said the discussions about W began at Rubin’s house. The two even posed for a picture holding up the “W” with their fingers.

“I always thought it was a really good idea, and I love what the brand stood for. I feel like starting your day with a win is a good thing,” said Dunne – “W” is short for win. “I think it represents something very cool.”

The LSU coach was easily convinced by Paul to join that team.

“He was so excited to talk about W, it was great to hear what he had to say in person, and his passion for everything he does. Whether it’s boxing or creating content or starting a new brand, whatever he does. , he puts 101% into it, he finds success – or winning , I would say – of all the places I’ve seen firsthand, and that’s something I wanted to be a part of.”

“I saw that desire firsthand, and that’s something I wanted to be a part of,” Olivia Dunne said of Jake Paul. (Fox Stories)

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Yes, the brand is focused on men’s care, but Dunne is happy to offer a different perspective as a woman.

“I think it’s to show that you don’t have to be a man to wear a W – you can be an NCAA gymnast. I’ve always loved men’s deodorant, and women’s deodorant, they need to step it up a bit, because we don’t. I think a lot of women know that, whether you’re a boxer or a coach. of the NCAA body, you can wear the W and get a win.”