Franchise Creators Reveal What They Can Do to Save Masterpiece Movies
Like HBO’s new satire series VeepArmando Ianucci and Jon Brown, and director Sam Mendes, Franchise at first glance it may seem eager to put a knife in the superhero movie boom, just as the genre appears to be at the crossroads of ownership issues. But not only do the creators behind the show know exactly what makes these kinds of blockbusters, they’re funny because they have a story—and at least they have ideas for how franchises with great potential can find their spark. again.
“It felt very interesting because the franchise films themselves seem to be in trouble,” Brown told The Hollywood Reporter as part of a wider discussion about the series. “There is a feeling inside The Sopranos that he sees a dying way of life; the feeling of the end of kingdoms. That sounded like a good background for a workplace comedy show and a satire of the culture; a cash cow that realizes its best days may be behind it.”
But just because Franchise seems to know where it’s throwing its punches—not necessarily at the films themselves, or the people who love them, but the hard-working creators being chewed up by management meddling and changing cultural feedback—doesn’t mean there isn’t at least some love. It’s kind of funny, too, especially the people behind the scenes Franchise prefers to follow shining stars or managers and producers with ever-changing ambitions. “It’s not a joke,” Mendes said of the series. “There is romance [making movies] and a sense of hope that underpins everything, and Jon was able to capture that. “
“You have to respect these movies and the people involved in them, because everyone is trying to do a good job,” Brown said. “People can look at these movies as formulaic, but when you go to the set of one of these movies, everyone is trying their best to make something special.”
But even with that romantic view, that doesn’t mean that all the research that Brown, Ianucci, and Mendes put into creating a superhero franchise didn’t leave them with ideas for what to do. they will do it they did if they were going to make, say, don Kevin Feige’s famous collection of caps and be the ones in charge.
“[In the early days of Marvel ] they were able to make editorial and production choices that were entirely their own,” Brown reflected. “I feel like their relationship with their fans is broken, instead of them confidently telling fans, ‘This is a movie and this is our way,’ they seem to have put themselves in a position where they’re trying.” chase fans who were more involved in previous stages than now. When you start doing that, you start making decisions from a place of fear. I think when you’re bold and fearless in what you do, you have a better chance of doing something really special—but that’s easier said than done when you have all these corporate pressures. I think you get there and you’ll try anything.”
Maybe don’t expect Robert Downey Jr Franchise if it hits HBO and Max starting October 6, then.
Looking for more io9 news? Check out when you can expect the latest Marvel, Star Wars, and Star Trek releases, what’s next for the DC Universe in film and TV, and everything you need to know about the future of Doctor Who.
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