The Tinder Year in a Swipe: Dating Predictions for 2025

Cuffing season is upon us and 2024 is almost over, which means it’s time for the annual Year of Tinder swiping. Each year, the ubiquitous dating app reveals trends that span the year and what they could mean for dating in the future.

Here’s what defined dating in 2024, according to Tinder, and what 2025 may hold:

Top Tinder dating trends of 2024

This year, “pickleball” was the fastest growing word in people’s bios (+148 percent). This is followed by “unusual” (+118 percent) — users who are likely to ask someone to match their unusual habit. “Deserve” rounded out the top 3 with +95 percent approval.

Tinder users indicated that their top communication style was “best in person,” followed by “big-time texter,” then “caller,” and “bad texter.” “Video chat” is listed below.

In terms of love styles (such as love languages), the top 5 from highest to lowest were: time together, touch, thoughtful touch, compliments, and gifts.

Tinder also rated the fastest-growing emojis on the app: pink bow, cloud, backpack, palm, and owl.

Tinder dating predictions for 2025

Songs “Look Up”

“I’m looking for…” was the top Tinder bio mentioned in 2024, according to global data from Tinder bios, descriptions, and interests from January 1 to October 1 this year. Despite Tinder’s long-term reputation as a “hookup app,” data from the app’s Green Flags survey shows that this is not always the case: 53 percent of men are looking for a romantic relationship, and 68 percent of women are looking for the same.

A “kiss-met” expression of love.

Manifest is the Cambridge dictionary’s word of the year — and the little singles prove that to be true. Nearly 20 percent of the 4,000 18-30 year olds surveyed said they are creating vision boards to showcase their ideal relationships by 2025. Tinder has launched an interactive idea board tool so users can create one in-app and share it with friends and family. .

Tinder predicts that daters will “embrace the magic of randomness” by 2025, moving away from rigid “rules” (and, hopefully, icks).

“Micro-connecting” is in

Tinder also predicts the rise of “nano-ship” and “miniature communication” – like good morning texts (texts, naturally) or stealing glances from a stranger on the train (eye contact). As silly as it may seem, Bumble also discussed micro-mance behavior in its 2025 dating trends forecast — so there might be something to this.

Both apps also talked about renewed hope for their users, which they will need in the next year considering that lovers are sick of dating apps. About a quarter of singles surveyed say they focus on happiness and well-being, and bring a positive outlook to their dating lives, according to the same survey of 4,000 18-30-year-olds. Bumble found that 87 percent of users experienced positive dating experiences this year.

Daters develop their plans

A quarter of singles surveyed choose fewer, more meaningful connections to keep their energy and dating excitement alive, Tinder says. This may be the result of what apps predicted during the height of the pandemic: Dates will be more deliberate and seek deeper connections.

The days also do not decide on their schedule alone: ​​They ask for the help of friends and the stars. This year, 60 percent of singles turned to friends for dating advice, and nearly 20 percent asked a friend to preview their date by checking their social media profiles. Nearly half of singles say they plan to rely on their friends to navigate the dating world in the next year (Bumble also found the same, about guy friends helping the women in their lives).

Astrology also influences how singles choose dates. About 40 percent of singles say “astrology likes to predict” will change who they date next year. (Virgos, Geminis, Leos, Scopios, and Sagittariuses received the most “popularity” of all Zodiac signs in 2024.)

Golden Retriever wanted

About 45 percent of singles are looking for a “Golden Retriever” type in 2025: loyalty, friendship, strength, and optimism. Here are some quality singles that will come first next year:

• Loyalty (40 percent)

• Physical attraction (35 percent)

• Values ​​shared (31 percent)

• Emotional availability (30 percent)

• Shared interests (28%)

Here are the top deals:

“Singles are embracing purpose in their dating lives — being upfront about what they want and refusing to settle,” Tinder CMO Melissa Hobley said in the announcement. “These trends are about empowering choice – whether you’re expressing your needs with confidence while Looking Big, enjoying fun moments with Kiss-mets, or finding meaning in a little connection with Nano ships.”